HRM residents still open to welcoming U.S. tourists despite tensions: Poll

Posted Apr 14, 2025 04:58:31 AM.
Last Updated Apr 14, 2025 10:45:30 AM.
A new study shows Haligonians are still welcoming to American tourists despite political tensions between the two countries, though some concerns remain.
A new survey from Narrative Research shows that 83 percent of Haligonians remain open to welcoming American tourists.
“Clearly Haligonians are living up to the Maritime reputation of being welcoming, despite the current political climate, and understand the importance of tourism to our economy,” Margaret Chapman, COO and Partner of Narrative Research, said.
It says most respondents say they are welcoming — or even likely to increase their level of hospitality — toward neighbours from south of the border.
But one quarter reported they are less likely to be welcoming, driven largely by concerns about encountering an American Donald Trump supporter.
However, the poll also suggests the majority of Haligonians are able to separate their views of the Trump administration from their views of Americans in general.
When it comes to the perceived beliefs about tourism in Halifax, 78 per cent of Haligonians believe the benefits of tourists outweigh the downsides, while only three per cent believe the downsides outweigh the benefits.
“Tourism has long been a positive force in Halifax, and our warm welcome of visitors is something we take great pride in,” said Ross Jefferson, President and CEO of Discover Halifax. “The strong relationship between Canada and the United States has deep roots here, and American visitors play a key role in the tourism economy of our region, supporting local businesses and communities.”